o Reports directly to the Executive Director, but also works with the Finance Director, Artistic Director, Marketing Director, and Board of Directors to develop strategies in fundraising channels to include but not limited to: direct mail, internet, email, workplace giving, planned giving and mid-level giving.
o Develops and implements a fundraising plan for each channel to achieve short-term and long-term goals.
o Develops and tracks annual contributed revenue budgets.
o Identifies, cultivates, solicits and expands the number of individual annual, mid-level, and planned giving prospects and donors.
o Provides analysis and reporting on the overall performance of fundraising against goals and strategic plan.
o Stays apprised of advancements and changes pertinent to fundraising and development profession.
o Directs and leads adaptations to current strategies and practices in accordance with these changes and as necessary.
o Provides vision and direction to build and manage a full-scale development program. The Vice President of Development will also be involved in strategic planning process and other strategic decisions for the entire organization.
• Revenue Development
o Building on a strong experience base and creative intellect, design and pursue growth strategies for existing and new fundraising channels.
o As part of senior leadership team, identify new opportunities to expand organizational funding from charitable or earned sources and design, plan and lead successful new fundraising channel initiatives based on well-crafted strategy.
o Create and execute major gift, planned giving and capital campaign strategies and goals, including cultivation and solicitation of donor and prospect portfolio.
• Branding and Marketing
o Builds upon a branding strategy that supports all fundraising and program efforts.
o Understands, communicates and enforces the organization’s values, policies, guidelines and practices.
o Maintains and updates organizational brand standards pertaining to fund development and communicates and enforces execution of the brand.
o Partners with marketing and public relations efforts to ensure brand representation and adherence across in-house advertising, graphic design, social media, direct mail, website and in communications such as the annual report and other mediums.
• Supplier Management
o Works in close cooperation with Marketing Director in procurement of all necessary outside resources for the execution and support of organization’s fundraising efforts including outside print and mail shop suppliers, donation processing vendors, internet email and website providers, database providers, and telemarketing technology vendors.
o Ensures adherence to organizational policies and procedures as well as the timely review of supplier needs and pricing through formal RFI and RFP practices.
o Manages the design and implementation of the DonorPerfect donor management platform, and successful completion of all system migration activities.
o Collaborates with IT Department and outside experts to ensure seamless management and implementation of all Fundraising applications and telephony technologies as critical components of the organization’s capacity to raise funds.
• Donor Relations and Cultivation
o Creates, implements, manages and assesses a comprehensive donor relations plan to support organization’s fundraising efforts including responding to donor concerns and/or requests, gift acknowledgements, program information and stewardship.
o Fosters a positive, ongoing relationship with donors and ensures a long-term relationship is forged by maintaining contact and proactively educating donors on outcomes and results of MYSO’s efforts.
o Designs and implements growth and retention strategies with existing donors and opportunities to forge new donor relationships.
o Oversees development of and manages donor and fundraising events.
o Develop and maintain relationships with local business and arts leaders to enhance the MYSO’s development efforts. Work to enhance public understanding of and support for the unique role of the MYSO in the community.
o Join and attend service club to enhance the MYSO’s awareness, education, and cultivation efforts, if possible within the MYSO budget.
o Attend civic and cultural events in the community; represent MYSO by speaking at public events as requested.
• Leadership and Team Development
o Serves as a key leadership team member and active participant in making strategic decisions regarding MYSO’s revenue development strategy.
o Manages and nurtures the Development staff, including hiring, training, and evaluating performance.
o Contributes to continued growth of organization through team development, participation in senior leadership team discussions and Board of Directors decisions.
o Participates in Board meetings and serves as staff resource for the Board’s Development Committee.
o Develop and maintain internal and external contacts to optimize fund-raising efforts.
o Maintain ongoing contact with contributors, corporate sponsors, and business and community leaders.
o Support Board and staff efforts to solicit in-kind contributions.
o Keep abreast of recent research on fund raising; maintain a collection of current fund-raising resource materials.